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Contract Farming Scheme: Traditional Red Rice

Contract Farming Scheme: Traditional Red Rice

Impact Area

  • Communities
  • Community engagement
  • Compliance
  • Environmental sustainability
  • Gender balance & diversity
  • Individuals & Families
  • Nutrition
  • Planet
  • Rural development
  • Water
Nestlé Malaysia is the regional manufacturer for infant cereal, the key ingredient of which is red rice that is prevalent in Sarawak. We partnered with Malaysian Agricultural Research & Development Institute (MARDI), the Agricultural Research Centre (ARC) Sarawak and the Sarawak Department of Agriculture in this contract farming scheme.

Value to Society

  • - New income opportunities for the hard-core poor farmers in the local community > Poverty alleviation
  • - Transfer of technology and technological know-how
  • - Exposes farmers to Good Agricultural Practices (GAP), safe and sustainable farming methods
  • - Farmers improve their yield and quality of crops

Value to Nestlé

  • - Sourced locally, lowering cost
  • - Red rice produced meets requirements of traditional method for our products
  • - Enhanced raw material upstream traceability